I’ve gotten into tons of discussion with the poetry editor / former professor of mine regarding writing versus marketing. You know, the one where the “artiste” defines marketing as crass self-promotion where the “working writer” defines it as a necessary part of getting an audience for a work.
Here is an example of an interview with me that is really “marketing and promotion.” But I think this interview’s authenticity really speaks to what good marketing should be.
This is a 30 minute Father’s Day radio interview with Marianne Russo of The Coffee Klatch / Special Needs radio featuring yours truly, originally podcast on Father’s Day 2014. It is really an interesting interview. Thanks Marianne!
This post is also a good natured poke at folks who said me taking 18 months to write a book hindered my marketing career or put it on hold. Au contraire, this interview is one example of exercising my marketing chops in a way that is applicable to almost any vertical. Here is another example, from a business podcast.
(Originally posted June 15, 2014)