Gary M. Dietz
EdTech & B2B SaaS Product Marketing • Sales Enablement • Author • Training
Cross-functional product marketing across EdTech, real-time collaboration, cybersecurity, and HR/training tech. Elluminate, Turnitin, Acronis, AMCS, YOOBIC. Pragmatic Marketing certified. 0-1 launches, content for all GTM motions, seller enablement. Authored two books. Positioned AI starting in 2018, before the hype.
A senior IC here for hands-on execution. Strategy informs everything I do. If your strategy is in place, I'll absorb it and get to work. Strategy input needed? Happy to contribute.
Your result? Pipeline impact with fewer review cycles, faster output, seasoned judgment + hands-on action, an AI-informed toolset. Engage Gary
Explore Product Marketing, Sales Enablement & AI Work
Product Marketing & Enablement
Seasoned pro. 0-to-1 to established offerings. Work that moves needles and builds brands.
AI Storytelling App
Try Res-O-Matic, an agentic app I built on Claude Code, WordPress, and SQL. I get where AI is headed.
Engage Gary
Contract, contract-to-perm. Let's learn about each other. A one-pager, resume, and references.
Write the white papers. Build the demos. Produce the explainers. Brief the analysts. Host the webinars.
A doer and fail-fast iterator. Things strategy and implements, not just manages.
Earns Executive Trust
- Turnitin leaders tapped me for M&A research and to formalize partner GTM flows.
- Elluminate leaders challenged me to a non-profit Partner program & lead an OEM-in videoconferencing deal.
- Led. Reported. Hands-on: Research, briefs, assets, team influence, and output + revenue.
Informed by Field Work
- Interviewed over-the-road truckers at repair shops to understand buyers.
- Helped IT teams during Elluminate field deployments.
- Trained 90+ teachers during COVID lockdown for the PA DLA.
- I'm in the rooms EdTech sells to: P/T paraprofessional work in a local school.
Ensuring Relationship
I build relationships beyond the brand across decades. Re-engaged by leaders & customers multiple times.
- The PA DLA deal happened with a former customer.
- Brandeis invited me three times as a speaker.
- Former customers pulled me into podcasts and projects.
Gary the Writer & Advocate
Product Marketing & Sales Enablement
A senior IC ready to jump in and solve problems. Fast.
Twenty-five+ years of senior IC product marketing across EdTech, cybersecurity, real-time collaboration, environmental SaaS, and workforce tech. Pragmatic Marketing certified. Launched products that won awards, built category-defining messaging from zero, and created seller programs that were used by sellers.
Moved the needle in win-loss reporting, positioning and messaging, demo coaching and role plays, webinars that hold audiences (<5% drop-off vs. 50%+), customer roundtables, and show floor refactors. AI workflows are a part of how I work, today.
Zero-to-one, including a $0 to $6.5M pipeline in a category that didn't exist yet. Mature products and established sales teams too. Fast ramp. Senior judgment.
AI Storytelling App
A PMM who proves understanding of today's AI beyond research and writing assistance.
Try Res-O-Matic. It started as a market problem I decided to solve myself. Hiring managers want stories that map to their specific problems. So I built an agentic app that does exactly that. It chooses what matters to you and pulls real career stories, portfolio samples, and references from a structured private dataset.
Built on Claude Code using the Claude API, WordPress, and SQL with a custom tagging architecture. No templates, no generic output. The project reflects the pattern recognition and synthesis I bring to work: Identify real needs, build the right structure, and iterate fast. Res-O-Matic is what happens when a PMM who's been positioning AI since 2018 meets a current toolset.
Don't Drive Like This™
An entrepreneur who knows what it's like to risk his own money and time. And values yours.
When an entrepreneurial marketer runs a full product ideation, build, and launch sequence, this is what you get. Instructional design, original illustration, research, pricing, book design, ecommerce, CRM, GTM, partnership outreach, and a sales model for gov, educational, and parents — all of it, planned and executed with my hands and vendors I vetted and hired. The problem is there, and the solution space didn't exist.
Early tests showed strong PMF signals. Educators and parents responded to the approach. A deceptively light touch on a serious topic. The next task? Licensing or outright sale deal to an educational publisher to do a broader outreach than I can do myself. What I learned building this is directly applicable to your team.
Dads of Disability
A content guy who knows how to interview, coach, teach, and deal with soup-to-nuts PR & social outreach.
A book for fathers raising children with disabilities and the mothers who love them. Honest stories, no platitudes, and practical perspective on a journey most fathers face without explicit support. Generated press coverage, podcast appearances, and speaking invitations that have continued for more than a decade. I led a storytelling workshop for 75 fathers, spoke at Columbia (Best Guest Presenter Award, 2021), Brandeis, Tufts, Johns Hopkins, and the NIH, and appeared on Hidden Brain's "My Unsung Hero" (NPR).
"The stories are raw and honest and they allow the reader to rest in their vulnerable truths." The book has been used by genetic counseling programs, social workers, parents, cited in academic papers, and included in statewide disability program lists. Proposals out to publishers for an updated edition with a conversation and writing prompt guide.