Tag: marketing
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AI Agent vs. Workflow: A PMM’s Four-Approach Guide to ‘Who Decides What to Do Next ?’
I attended the recent Product Marketing Alliance Boston meetup, and the question came up about what an agentic application is and how it compares with a traditional software application. We discussed a bit, I learned, I posited, and the discussion later sent me down a terminology and description rat hole. In the coming days, I…
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Business is not all B2B SaaS. And learn how to present without PowerPoint
B2B SaaS isn’t the be-all end-all Turns out that some of my product marketing and entrepreneur friends have it wrong. Business is not all B2B SaaS!